The HUB Experience Company · Placemaking & Event Programming We are Memory Makers.

We created The HUB on 30A near Seaside and Rosemary Beach in 2014 and expanded to North Dallas in 2022. After more than a decade operating The HUB and producing thousands of events, we launched The HUB Experience Company, focused on creating the programming, activations, events, and experiences that make destinations truly come alive.

Today, we partner with developers, owners, and operators to transform properties into places people want to return to again and again while driving meaningful business outcomes such as increased traffic, longer dwell times, faster absorption, stronger tenant engagement, and higher rents.

We do this the same way we've done it at The HUB: through year-round programming that includes live events, festivals, seasonal activations, watch parties, family programming, brand partnerships, tenant collaboration, and community-driven experiences that create consistent energy and visitation.

Every calendar we build stands on one architecture: a weekly rhythm people can count on, monthly anchors that spike traffic, and seasonal tentpoles that put a place on the map, drawn from a working catalog of 150-plus formats across twelve categories, tuned to each property, its tenants, and its seasons.

We plan, book, and produce. The vendor network, the talent, the sponsors, the schedule, built and running today. The part nobody wants to build in-house. We run execution on paper. A detailed call sheet for every event day, down to where the vendor sets up and when the water gets to the band.

Programming is the first engine: it creates the draw. Community engagement is a second lever. Developing trusted relationships with corporations who bring us their annual traditions, charities who build their biggest nights with us, and schools, academies, and arts organizations whose recitals and showcases need a stage. Those events happen every year. The only question is where.